Competitor Research

Sales & Revenueby Helm

Know the field well enough to win the deal.

Overview

The Competitor Research skill teaches an agent how to profile competitors from public sources, map positioning, and build battlecards sales can use. It keeps the focus on the few rivals that actually show up in deals.

What's inside

The frameworks it teaches.

Scoping the field

Sorting direct, indirect, and status-quo competitors that matter.

Profile template

A repeatable structure for positioning, pricing, strengths, and gaps.

Positioning maps

Plotting rivals on the axes buyers care about to find open space.

Battlecards

One-page sales cards with differentiators and objection handling.

Example tasks

Things you can hand it.

  • Profile a competitor from their website and reviews.
  • Build a battlecard for a head-to-head deal.
  • Map three competitors on a positioning grid.
  • Summarize why deals are won or lost against a rival.
How it works

Add it to an agent in seconds.

  1. 1

    Enable it on an agent

    Open any agent, pick this skill from the library, and it loads the frameworks into that agent.

  2. 2

    Tune it for the agent

    Override the prompt context for one agent without changing the library copy. One skill, many variants.

  3. 3

    Stack it with others

    Combine skills on a single agent so it carries every framework the job needs at once.

Put Competitor Research to work.

Skills are included on every Helm plan. Enable this one on any agent and it starts applying the frameworks right away.

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